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Prof. Dr.-Ing. Thomas Becker
Technical University of Munich


Heads the Chair of Brewing and Beverage Technology at TUM. His research focuses on the processing of plant-based raw materials and innovative manufacturing processes.

Presents:
Innovations in the beverage industry – alternative products, new processes, where is the industry headed?

 


Fabian Schlang
air up GmbH


Fabian Schlang is co-founder and head of R&D at Air Up. He developed the scent pods for enhanced flavor and took the scent-based drinking system from his bachelor's thesis to market maturity.

Presents:
Revolutionizing how we consume beverages



​​Dr.-Ing. Roman Werner
TUM Venture Labs Management gGmbH


Dr.-Ing. Roman Werner is managing director of TUM Venture Labs Food/Agro/Biotech. He promotes innovation in the field of biotechnology and food and supports start-ups on their way to market maturity.

Presents:
Why do we need innovation (especially now)?



Dr. Malaika Fischer
SCE gGmbH


Dr. Malaika Fischer is a senior e-learning consultant and program manager for the AGORA project at the Strascheg Center for Entrepreneurship (SCE), among other things. She brings R&D experience from the beverage industry and designs digital education formats.

Presents:
Why AI will also shake up the beverage world
– more about the big picture, but how?


 

Dr.-Ing Stefan Lustig

Lustig Beverage Consulting

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Dr. Stefan Lustig is the owner of Lustig Beverage Consulting. He advises breweries and beverage manufacturers on technology, supply chain, sustainability, training, and talent development—both nationally and internationally.

Presents:

Beer & Beyond – Opportunity or Risk for Innovative Brewers?

 

Michael Rittenauer

maltiply GmbH

Michael Rittenauer is a graduate engineer and managing director of maltiply GmbH. He is an expert in malting and brewing technologies and drives research and product development in the brewing sector.

Presents:

Beer spent grains as a sustainable raw material for meat substitute products: experiences, potential, and challenges of upcycling, including tasting

Norbert Zierer
VBW Asset Trade Weihenstephan GmbH

Norbert Zierer is managing director at VBW Asset Trade Weihenstephan. An industry expert, he specializes in transaction consulting, restructuring, and financing strategies in the brewing, beverage, and food industries, and supports companies with investments and acquisitions.

Presents:
New financing options for investment and acquisition – possibilities, opportunities, and alternatives


Steffen Marx
Giesinger Biermanufaktur

Steffen Marx is the founder of Giesinger Biermanufaktur in Munich. The passionate brewer and entrepreneur stands for artisanal beer culture and regional brewing tradition.

Presents:
Establishing and developing a brewery with the support of crowdfunding
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Dr. Friedrich Droste
Simon Capital Management GmbH

​Dr. Friedrich Droste is an investment expert at Simon Capital. He supports innovative companies in their growth and financing, particularly in the food and beverage sector.

Presents:
Financing innovative start-ups – examples from food biotech and beverage innovations


Start-up presentations

Gasvisor GmbH
GasVisor GmbH has developed an IoT solution for measuring fill levels and automatically reordering CO₂ cylinders –,deal for the catering and beverage inindustries to optimize theirupply chchains efficiently

Tremi
Tremi develops sustainable milk alternatives from beer residues. The start-up uses brewery by-products to create plant-based products and conserve resources.​​

Zero Labs​
Zero Labs from Munich focuses on non-alcoholic beer with 0.0% sugar. The start-up is revolutionizing the market with full flavor, zero alcohol, and sustainability.

The speakers at the 1st Weihenstephan Entrepreneurship Day 2025

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